Performance Marketing & Ads
Paid social, search and lifecycle managed against contribution margin — not vanity ROAS on a dashboard nobody reads.
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Reporting that never reconciles with Shopify
Creative refreshed on a schedule, not on performance
No one owning the gap between click and repeat purchase
Selected performance marketing & ads work
Northbound Supply
Outdoor apparel
+38% PDP add-to-cart
Rivet & Grain
Home goods
+22% mobile conversion
Halden Skincare
Beauty
+1.9 pages / session
Fieldnote Coffee
Subscription
+31% subscribe rate
Atlas Athletic
Performance wear
-19% bounce on collections
Verre Studio
Glassware
+27% AOV after redesign
Case study — Halden Skincare
A 7-figure outdoor apparel brand on a heavily customised legacy theme, losing mobile shoppers between collection and product pages.
Rebuilt the collection-to-product path around a single scannable card system
Redesigned the PDP with sticky variant selection and above-fold trust signals
Shipped a mobile-first design system the in-house team can extend
+38%
Mobile add-to-cart rate
+24%
Revenue per session
11 wks
Design to launch
What happens after you get in touch
01
Account & margin review
We audit accounts and unit economics before proposing any spend.
02
90-day growth plan
Channel mix, creative plan and targets written against contribution margin.
03
Launch & test
Weekly creative and audience testing with a documented learning log.
04
Weekly reporting
One reconciled dashboard plus a written read on what changed and why.
Pricing signal
Packages from
$4,500/mo
Retainers start at $4,500/month. We work best with brands spending $30k+/month on paid media.
Paid social and paid search management
Email and SMS lifecycle programme
Weekly creative testing cadence
Reporting reconciled to Shopify revenue
See If We're a Fit
What it's like to work with us
"First agency whose reporting matched our Shopify numbers. Once we could trust the data, the decisions got easy."
Marta Ellison
"They cut spend in month one to fix the offer. CAC dropped 31% before we scaled a dollar."
Dev Anand
· Founder, Rivet & Grain
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